Smartart Digital team:

We make a difference – digitally and creatively.

Horvat Gordan - My Marketing Story

It all began back in 1999 when I joined the team at Marbo Product doo. That was the moment I first felt the power of the market and the impact of a well-crafted marketing campaign. I realized then how dynamic and creative the world of marketing is, and I knew I wanted to be a part of it.

My next chapter started at Nestor doo, where I spent five unforgettable years as a marketing manager. During that time, I had the opportunity to work on numerous projects and collaborate with various clients. Every campaign was a unique story, and I enjoyed tailoring strategies to achieve tangible results together.

One of the most challenging roles in my career followed – marketing director at Zepter International. Here, I faced global challenges and learned how large teams operate. I led campaigns with a far-reaching impact and gained a deep understanding of global marketing trends. This experience opened doors to something even bigger.

Life then took me across the ocean to New York, where I worked at the Digital Market Place agency. Working in the heart of America, in a fast-paced environment buzzing with energy and innovation, was an invaluable experience. There, I honed my expertise in digital platforms and tools that are reshaping the industry.

Vesna Mimović – Marketing and Web Design Expert

I’m Vesna Mimović, a creative professional with a passion for digital marketing and web design. I specialize in crafting unique strategies and visual solutions that help brands stand out in the digital world.

By combining my expertise in marketing and design, I create modern and functional websites and social media content that not only capture attention but also deliver a memorable user experience. I believe that a well-designed website is the heart of any digital campaign, while high-quality content is the key to audience engagement.

I offer my clients a personalized approach—from analysis and strategy to design and implementation of marketing solutions. Whether it’s managing social media, optimizing content, or building a website from scratch, my goal is to turn your ideas into tangible results.

Today, after more than two decades of experience, my passion for marketing remains unchanged. I have focused on working with small and medium-sized businesses because I believe that every company, regardless of its size, deserves a carefully crafted strategy tailored to its needs. Every brand has its own story, and my mission is to tell those stories in a way that leaves a lasting impact—through creative campaigns, the right channels, and authentic communication.

Marketing is not just my job; it’s the way I see the world—I view every challenge as an opportunity and every story as a chance to be told in the best possible way. If you believe your story deserves to be heard, I’d be happy to help you tell it together!

Sandra Horvat – My Story of Merging Science and Creativity

My name is Sandra Horvat, and I have always been passionate about numbers, logic, and problem-solving. So, it was no surprise when I chose to study at the Faculty of Transport, where I earned my master’s degree. For over 15 years, I have been teaching mathematics and physics, enjoying the process of passing on knowledge to younger generations and watching them grow more confident in their abilities.

However, alongside my career in education, something else has always drawn me in—the world of digital marketing. Social media, its dynamics, and its possibilities became my way of expressing myself in a different way. What started as an interest in analyzing and managing social media accounts gradually turned into a true passion.

The turning point in my life came when I moved to New York, the heart of innovation and digital trends. Living and working in that environment opened my eyes to global marketing strategies and deepened my understanding of how social media can be a powerful tool for connection, inspiration, and growth.

Now, with the knowledge and experience I have gained, I combine my love for analytics and creativity to craft strategic content for social media. I believe that every brand, just like every person, has a story to tell—and my mission is to present that story in an authentic, engaging, and thoughtful way.

The fusion of science and marketing is not unusual for me—both worlds require focus, dedication, and a problem-solving mindset. This unique combination is what makes my ideas stand out and gives me the drive to keep moving forward, embracing new challenges in the digital world.

If you want your social media profile to tell a story that inspires and connects, I’m here to make that happen together!